Growth of Web2.0
There are lots of increased interest in the growth of Web2.0 space at present and the underlying technology supporting this. In understanding the work of leading web entrepreneurs and innovators we get an elevated perspective across many web-based products and service domains, and thereby get to see trends and common themes that may not be obvious to somebody working from a single perspective. From here we’re seeing the convergence of a number of trajectories;
• 3D virtualization of space & real-time shared experience
• Increasing richer User generated content
• Social Affiliation & Identity expression
Where these trends meet are a number of interesting product & service possibilities where compelling social and entertainment experiences can be virtualized and brought to life. Over the last year we have been building a technology platform that supports the next generation of web-based products in this emerging territory.
Although the term suggests a new version of the World Wide Web, it does not refer to an update to any technical specifications, but to changes in the ways software developers and end-users use webs. According to Tim O'Reilly, the term “Web 2.0” is described as:
" Web 2.0 is the network as platform, spanning all connected devices; Web 2.0 applications are those that make the most of the intrinsic advantages of that platform: delivering software as a continually-updated service that gets better the more people use it, consuming and remixing data from multiple sources, including individual users, while providing their own data and services in a form that allows remixing by others, creating network effects through an "architecture of participation," and going beyond the page metaphor of Web 1.0 to deliver rich user experiences."