Theory of communication
Theory of Communication
Human communication is not easy measured statistically or mathematically nor does communication theories take into account content or meaning.
The model of communication used by Ehninger, Gronbeck and Monroe was based on Aristotle’s model of communication. Aristotle was a scholar that thought about not only what he said but how he said it.
“A speaker discovers, arranges clothes and delivers “is quoted from the table and interpreted by the three scholars that took Aristotle’s information and tabulated it.
Without “discovers of emotion and ethical proofs” communication breaks down. Your communication must also be able to deliver the product. Delivering the product was most important in Aristotle’s time due to the lack of written books. Much of what Aristotle taught needed to be memorized by his students.
The flow of information is critical in communications. An example on information flows begins with “how can we help”. Explain to us your problem. Do I understand the communicator and does the communicator understand me. Next is “what is the problem”? Is it an issue that can be resolved quickly? Often times this is called an information tree. In this model the issue can be transferred to billing, shipping or sales. Each issue takes a different path depending on what is communicated to the receiver.
As Sacha Malgat wrote in his blog on communication, the sender has to adjust his message to the target. Can he hear me when I speak or read if I write (Malgat, 2008)?” This statement rings true in communication whether communication is written or spoken both parties need to understand what the other is communicating. JP Smith stated in his communication blog “as the human race has progressed, communication methods have to electronic inventions have allowed humans to address a once challenging problem, distance “(JP Smith, 2008).
While Smith and Malgat both tried to explain communication problems, Little John points out that any theory of communication is an abstraction. He slaps states that it is wiser to weigh theories based on their utility rather than their truth” (LittleJohn, 1983).
Littlejohn also supplies criteria against with to judge theories on communications.
“Theoretical scope, appropriateness, heuristic value, validity and parsimony” (Little John, 1983)
Shannon and Weavers model of communication is considered the most common communication model used in low level communication texts (Nowak, 2000) as we move towards communication in the abstract are people playing roles based on circumstances? People engage other people on what grounds? Is it not always based on the needs of each individual? I am me have enormous impact on the engagement of individuals.
According to The Royal Society, evolutionary biology of language,” Language makes use of combinatory on two levels. Duality of patterning states that words must be learned. Virtually every sentence that a person mutters is a brand new combination. Our brains can perform an unlimited amount of sentences on a finite list of words” (Nowak, 2000) the statement above is remarkable on two levels. The first is how complicated speech is, not just on an annunciation level but on a physical level. “ While generating sounds of spoken language, the vocal tract performs the movements that have to be accurate within millimeters and synchronized to within a few hundredths of a second(Miller,1981).
Communication in the workplace must also be looked at. How can any of us become better performers at work? Tom Peters, says it straight out in his preface to Thriving on Chaos. The winners of tomorrow will deal proactively with chaos; will look at chaos and uncertainty as market opportunities: capitalizing on fleeting anomalies will be the successful business greatest accomplishments “Peters, 1991)
How can organization learn to celebrate new ideas and learn to live with paradox? To paraphrase Tom Peters, ‘learn to control the ship while simultaneously throwing everything up for grabs (Peters, 1991). Not as easily done as one would think unlike the industrial revolution where products were produced tangible items that one could touch. Today’s revolution is in information. “People must become the primary source of value added, not a factor of production, to be optimized, minimized, and/or eliminated. (Peters, 1991) People must be allowed to improve everything. This must be communicated to them by speaking to them, writing to them and also by showing the employees that this behavior is not only acceptable but preferred. When it is communicated to employees that they are making a difference, the company will only get better.
Marshall McLuhan, in his book “The Medium is the message, wrote “ The medium of the message and how it effects us is this way, far more important than the actual content”(Kappleman,2002)
Media has a way of bringing all of the information to us, but does not necessarily cause any effect. “The medium of communication is shaping society, “The medium of communication is shaping society, ‘Stated McLuhan, it changes which sense we primarily rely on, with resulting change in our cognition” (Kappleman, 2002) the statement fascinates due to the nature of the technology.
Radio changed the way people received their news, television now brought about even more cognitive change and although McLuhan never experienced the internet society is changing again as more and more information and communication is done over the internet.
http://carbon.cudenver.edu/~mryder/itc/comm_theory.html
Aristotle’ s communication model is still valid today, While communication has become moiré complete in many ways it is just as simple as it was back in 1335b. Society has produced models and graphs in a way in which we can somehow try to understand communication it is still not easily measured statistically or mathematically.
Works Cited
Fiske, John. Introduction to Communication Studies. London: Methuen, 1982.
Hinds, Pamela, and Sara Kiesler. "Communication across Boundaries: Work Structure, and Use of Technologies in a large Organization." Organization Science 6 (1995): 373-73.
Kappelman, Todd. "Marshall McLuhan: "The Medium is the Message"" The high Priest of Pop-Culture (2002).
Lila, Robert M. An Inquiry into Morals. New York, NY: Bantam Books, 1991.
Littlejohn, Stephen. Theories of Human Communication. 2nd ed. Belmont, CA: Wadsworth, 1983.
Malgat, Sacha. "Definition of Human Communication." Weblog post. Definition of Human Communication. 26 Oct. 2008. 27 Oct. 2008
Nowak, Martin A. "Evolutionary Biology of language." The Royal Society (2000).
Peters, Tom. Thriving on Chaos : Handbook for a Management Revolution. New York: HarperCollins, 1991.
Smith, J. P. "Theory of Human Communications." Weblog post. Theory of Human Communications. 26 Oct. 2008. 27 Oct. 2008